LEGAL

Privacy Policy

How MidnightGTM collects, uses, and protects your information across our B2B sales infrastructure and outbound systems.

1. Information We Collect

We collect information that you provide directly to us when using our services, communicating with us via email, or interacting with our website. This includes:

  • Contact details (name, email, phone number)
  • Professional information (company name, job title, LinkedIn profile)
  • Correspondence history and business communication records

2. How We Use Information

We use the collected information for the following purposes:

  • To deliver B2B GTM services, lead generation, and outbound sales systems.
  • To manage business communications and respond to inquiries.
  • To improve our website and optimize service delivery.
  • To send marketing communications (with your explicit consent).

3. Cookies & Analytics

We use cookies and similar tracking technologies to track activity on our website and hold certain information. These include:

  • Necessary Cookies: Essential for basic site functionality.
  • Analytics Cookies: Used via Google Analytics to understand traffic patterns and optimize user experience.

4. Third-Party Platforms

We may share your data with trusted service providers who assist us in operating our business. These include:

  • CRM systems (e.g., Pipedrive)
  • Email outreach and sequencing tools (e.g., Instantly.ai)
  • Data enrichment services (e.g., Fullenrich)
  • Analytics providers (e.g., Google Analytics)

We do not sell or rent your personal data to third parties for their marketing purposes.

5. Data Retention

We retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy:

  • Business correspondence and client records: 5 years from the last interaction.
  • Analytics data: 2 years from the date of collection.
  • Marketing consent: Valid for 2 years unless withdrawn earlier.

6. GDPR & EU Compliance

We are based in Lithuania and comply with the EU General Data Protection Regulation (GDPR). When transferring data outside the European Economic Area (EEA), we ensure adequate safeguards are in place, such as Standard Contractual Clauses (SCCs), to protect your privacy.

7. Security

The security of your data is important to us. We implement commercially reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, or alteration. However, no method of transmission over the Internet or electronic storage is 100% secure.

8. Your Rights

Under applicable data protection laws, you have the right to:

  • Access, update, or delete your personal data.
  • Object to or restrict the processing of your data.
  • Request data portability.
  • Withdraw consent at any time for marketing communications.

To exercise these rights, please contact us at gtm@midnight-gtm.com .

9. Contact Information

If you have any questions or concerns regarding this Privacy Policy or our data practices, please contact us:t to:

PARDAVIMŲ GAMYBA, MB (MidnightGTM)

Email:  gtm@midnight-gtm.com

Address: Parko g. 23-3, LT-31133 Visaginas, Lithuania